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Rivian shook up the automotive world by reimagining the American pickup truck for a new era. To turn its vision into reality, the electric vehicle maker relied on a time-tested formula for success. Namely, it sought to make a home where the crucial ingredients of a welcoming community, skilled talent, and convenient location all come together. Zach Dietmeier, Rivian’s Senior Manager of Plant Communications and Policy, told Intersect Illinois about how Normal, IL has become home to the company’s tremendous growth.

Read the interview here. 

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The Chicago River. Photo by Zander Betterton on Unsplash.
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